Posts made in April 2020

Tamper-evident caps are an essential safety precaution for food, beverage, and pharmaceutical products – and with good reason. These caps let your consumers know that the item you are about to enjoy may not be safe if the seal is broken.

You are likely familiar with the standard tamper-evident caps. These options are caps that have been attached to a ring that you have to break to open the bottle. You generally see these types of caps on sodas and other drinks. When you use these caps, you are letting the consumers of your product know that no one has accessed your beverage since it left the factory.

When it comes to pharmaceuticals, tamper-evident caps are used for a different reason. Over-the-counter medications did not always have these caps. These caps were created to keep individuals from tampering with or stealing medication while it sat on shelves at local grocery and drug stores. On top of creating new, tamper-proof caps and foils, the government made it a federal offense to tamper with medication.

You can rest assured that your business will have access to tamper-evident caps when you purchase products from Packaging Concepts Inc. Our company works hard to ensure that you have quality products for your business. Take a look at the selections we have available and contact us for more information.

Making sure that your plastic packaging has been properly sterilized is now more important than ever. We’ve gathered some helpful advice on how to sterilize plastic packaging at home from our plastic bottle packaging suppliers in Minneapolis:

Boil the Plastic – Many of us are already familiar with the process of boiling bottles or other plastic items to ensure that they are properly sterilized. By doing this, you can efficiently get rid of that pesky one percent of germs that don’t respond well to soap and lukewarm water.

Put Items in the Dishwasher – Modern dishwashers already account for the more dangerous bacteria and viruses out there with long, hot rinse cycles. If your dishwasher has a sterilize setting on it, you can pop any item in the top rack and set it appropriately to ensure that it is cleaned correctly.

Use the Microwave – This method is similar to the process of boiling a plastic item, as it more or less has the same effect. That said, it is important to make sure that the item you are placing in the microwave is considered microwave or dishwasher safe, and that you fill it with water to help minimize the chance of the material melting.

We hope this advice can help you keep you safe. If you are seeking quality plastic bottle packaging suppliers, you can trust the team at Packaging Concepts Inc. to assist you. Our company is known for providing safe and effective products for your needs.

Add a Fun Factor or an Element of Surprise

People are attracted to products that make them feel good. If humor fits your brand, lean into it with your labeling or package design. When you can make your customer smile, you’re more likely to make a sale. Likewise, adding an element of surprise to your packaging can make customers curious about your product. For example, who says that shampoo must always come in a plastic bottle or that shoes only belong in boxes? However, whatever you do, make sure your packaging and design solutions remain practical.

Make It Reusable

Reusable packaging can make your product more valuable for customers without changing the product itself. Furthermore, it appeals to environmentally conscious shoppers, elevating your brand in their eyes.

Stay in Touch with Today’s Trends

Even the best packaging and design solutions won’t benefit you if they’re out of touch with your target audience. Do your research thoroughly before changing anything about your packaging. Who are your customers, and what do they value? What kinds of designs are most attractive to them? Make sure you’re getting the most recent information available since tastes tend to change over time.

Social media has a major impact on how companies market and advertise their products – including how they package them. If you’ve ever spotted packaging so cute that you uploaded a picture of it to Instagram or watched an unboxing video on YouTube, then you understand how important social media can be to creating interest in a product. This impact has driven and popularized certain innovations in package concepts and materials, especially labels.

Perhaps the most famous development in labeling that was motivated in part by social media is personalization. Who hasn’t seen the famous Coca-Cola labels with people’s names? When people found a bottle with their name, they’d often upload a selfie with it to their social media of choice, inspiring others to go out and do the same. Other companies offer true personalization for their product labels, allowing people to design custom gifts for birthdays and other celebrations – also very popular on social media.

Another shift in package concepts and materials that you’ve likely noticed is minimalization. Lately, brands tend to favor labels with bold text and images, unfettered by excessive detail. Part of the reason why is that it photographs better and “pops” more when posted online. Rather than loading the label’s image up with detail, designers will invest in glitter accents, metallic shines, or high-gloss coats that catch the eye when people scroll through their feeds. Dig deeper, and you’ll likely find more labeling trends influenced by social media.

With the New Year arrives new opportunities to leave an impact on your consumers. While your product catalog is full of wondrous things that will improve people’s lives, none of that matters if the packaging is dull and can’t attract attention. People want to be impressed, and marketing departments are on a perpetual mission to give the impression their items are the best in the world.

The year 2020 is a time to shine, and packaging and design solutions are also gearing up for change. Here are some of the industry trends that you can expect when it comes to package design:

Packages That Tell a Story: A successful brand is one that communicates. This ethos translates directly to what’s on the box. If you primarily sell your products through an online store, then the packaging is even more important–it’s all the consumer will have to work with when their mouse pointer is hovering over the “Order” button.

Metamorphoses: One graphic design trend that is rising in popularity is anthropomorphism–ascribing animalistic features to people and the products they consume. Certain animals impose a certain persona, and the same can be translated through items like coffee, sleep aids, and virtually anything in between. Using specific imagery can ascribe one object’s traits onto what you are selling.

Maximalism: As economists predict an economic downturn in 2020, many packaging and design teams are placing an emphasis on opulence and luxury and putting it on the ordinary. People are looking for high-end experiences from what they buy–even if it’s an everyday item like shampoo or simple food like a carton of eggs. Expect intricately designed labels with bold color palettes on the things you use the most.

Packaging and design solutions will surely change as the year continues. While marketing is an ongoing series of experimentation and revision, having the right packaging can set a solid foundation for customer experience.

Our modern life is filled with comforts and conveniences that many of us take for granted–which includes our safety. People buy drinks from vending machines and over-the-counter medications without much of a second thought. However, the reality of the situation is that all it takes is one bad actor to create a panic.

Tamper-evident caps and packaging have become a part of our daily, consumer-oriented lives. They are found in many forms, such as the breakable seal on drink bottles or a peel-able foil seal on many medications and personal products. These are visual signs that the end-user can look for to ensure the items they are buying are safe and ready to use.

The United States government made tampering with consumer packaging a federal offense in the 1980s. Many product manufacturers have reinforced these protections by adding tamper-evident devices on cardboard boxes, bottles, and other packaging. It is a cost-effective tool that reinforces the trust that must exist between a company and its consumers.

By working with a packaging design company, you can seamlessly integrate tamper-evident caps and seals into your products. If you need to design or update your packaging to fit with safety standards, contact a package design company.

ISO stands for the International Organization for Standardization. While it may not sound glamorous or exciting, ISO plays a critical role in quality control for industries worldwide. Without ISO quality standards in place, both businesses and customers would suffer.

Several overarching ISO standards influence package concepts and materials. However, there are also packaging-specific standards, such as:

ISO 15378: This standard applies to package materials used for medicinal products. Its goal is to reduce safety hazards and the risk of product contamination while also boosting product longevity.

ISO 13127: Child safety is a big concern for packaging companies. ISO 13127 dictates the standards for companies that manufacture child-resistant packaging to improve safety. It also includes information relevant to reclosable packaging systems.

ISO 13274: Transporting dangerous goods carries many risks. ISO 13274 aims to mitigate some of those risks by explaining the best practices for packaging hazardous materials during transportation. For instance, it explains plastic compatibility testing for intermediate bulk containers that are used to transport liquids and powders in bulk.

When purchasing package concepts and materials be sure to buy from a supplier that holds the proper ISO accreditations. You and your customers will benefit from regulatory compliance and superior quality.

Nearly every product you buy comes in some kind of packaging. However, most people don’t think much about packaging until they need to wrap and protect something themselves. Fortunately, you don’t have to be an expert; you just need to find the right product packaging supplier to fit your business’s needs. Here are some things to consider when choosing a supplier.

Selection

Modern package concepts and materials are more diverse than ever before. Make sure you can take advantage of all the possibilities by choosing a supplier with a broad selection in stock. Furthermore, any company you work with should be knowledgeable about the different advantages of their offerings and make keen recommendations for your product.

Delivery

Time is money in the business world. You don’t want to delay sales because the right packaging wasn’t available yet. Pick a supplier with a track record for short turnaround times and honest ETAs.

Prices

When it comes down to it, the price must be right for your package concepts and materials. While it can be worthwhile to invest in high-quality packaging, everybody has a budget. Shop around to find a supplier that has good offerings at a price that fits your bottom line.